Korean boy band "HIGHLIGHT" announced the release of a new song "Endless Ending" under their original debut name "BEAST" for the first time in 9 years, touching the hearts of devoted fans.
Previously, HIGHLIGHT commemorated their 15th anniversary by announcing to fans last October that they had regained the trademark rights to “BEAST.” They stated: “We have been discussing the use of the trademark for a long time. Compared to the situation when we left the original company, public perceptions have changed significantly. Moreover, with recent examples of other groups successfully obtaining trademark rights, we carefully expressed our intention and received positive feedback, which allowed us to proceed smoothly with this matter.”
HIGHLIGHT added: “Most importantly, we felt that fans would be the happiest about it, so we were very excited and eager to know their reactions before officially announcing it. In the end, seeing the fans more moved and happier than we expected made us feel truly comforted.”
Source: ETtoday Star Cloud