Chinese beverage giant Wahaha Group’s founder Zong Qinghou’s younger brother, Zong Zehou, has launched the “Waxiaozhi” brand, going head-to-head with his niece Zong Fuli’s “Waxiaozong” brand.
On the 11th, Chinese media outlet Blue Whale News quoted “Waxiaozhi” distributor recruitment staff as saying that on the 10th, “Waxiaozhi” held a national distributor conference in Hangzhou. Distributors who purchase more than 100,000 RMB (about 59,200 MYR) worth of “Waxiaozhi” products can obtain the exclusive right to distribute in their region.
On the 11th, Chinese media outlet Blue Whale News quoted “Waxiaozhi” distributor recruitment staff as saying that on the 10th, “Waxiaozhi” held a national distributor conference in Hangzhou. Distributors who purchase more than 100,000 RMB (about 59,200 MYR) worth of “Waxiaozhi” products can obtain the exclusive right to distribute in their region.
The distributor representative said that the “Waxiaozhi” brand started operating in November last year, “essentially competing with Zong Fuli for market share. Currently, there is no security deposit required to become an agent, but the initial order must be no less than 30,000 yuan.”
The distributor representative pointed out that the current product line includes AD calcium milk, mineral water, coconut water, eight-treasure porridge, and others. The product formulas are the same as Wahaha’s, but prices are lower. “Waxiaozhi” has already signed with 153 clients, mainly in Zhejiang, with some in Hunan, Guizhou, and other areas—the major clients are chain supermarkets and large-scale distribution channels.
Waxiaozhi Food (Hangzhou) Co., Ltd., established in 2025 and located in Hangzhou, Zhejiang Province, is primarily engaged in wholesale business. Shareholding analysis shows that Zong Zehou is the actual controlling person of the company.
In addition, according to media reports, on September 12, Zong Fuli resigned from her positions as legal representative, director, and chairperson of Wahaha Group Co., Ltd., and has completed the relevant procedures through the group’s shareholders and board meetings.
Waxiaozhi Food (Hangzhou) Co., Ltd., established in 2025 and located in Hangzhou, Zhejiang Province, is primarily engaged in wholesale business. Shareholding analysis shows that Zong Zehou is the actual controlling person of the company.
In addition, according to media reports, on September 12, Zong Fuli resigned from her positions as legal representative, director, and chairperson of Wahaha Group Co., Ltd., and has completed the relevant procedures through the group’s shareholders and board meetings.
The media also cited sources reporting that Zong Fuli’s resignation was due to “non-compliant” use of trademark, and she has decided to run her own brand “Waxiaozong”. Wahaha Group has approved her resignation and appointed Xu Simin as general manager of Wahaha Group, but the chairman position remains vacant.