Standard Chartered Brunei Wins International Retail Bank Award, Once Again Highly Recognized by Asian Banking & Finance

Published at Jul 25, 2025 01:30 pm
(Bandar Seri Begawan, 25th) Standard Chartered Bank Brunei has been awarded the prestigious “2025 International Retail Bank” at the Asian Banking & Finance Retail Banking Awards, affirming the bank’s status as a trusted and forward-thinking financial institution in Brunei and across the region.

This honor highlights Standard Chartered Brunei’s commitment to providing world-class banking solutions tailored to local needs. It also reflects the bank’s core philosophy of reliability, agility, and attentive service since establishing its presence in Brunei in 1958.

Brenda Low, Head of Wealth and Retail Banking at Standard Chartered Brunei, said: “We are honored to receive this recognition on the global stage for the second consecutive year. It reflects the trust of our customers, partners, and regulators, as well as the result of our employees’ daily dedication.”

The bank’s award comes amid ongoing improvements in customer service delivery, particularly in digital channels.

The bank’s online banking and mobile application continue to be the primary touchpoints for customers, providing safe and convenient day-to-day banking services. For investors, the online portfolio feature allows customers to easily track and manage investments anytime, anywhere, thus improving visibility and control.

Furthermore, its interactive fund library, a highly valuable digital tool, continues to draw widespread attention. Customers can view, search, and compare funds, making it easier to make informed decisions.

These platforms reflect Standard Chartered’s objective: to make financial services smarter, more convenient, and more customer-centric.

At the same time, the bank empowers customers through education and tools, helping them make smarter financial decisions. Through platforms such as SC Money Insights, Market View on the Go, and SC Wealth Select, customers have access to expert content and advisory support at any time.

In today’s rapidly evolving digital environment, Standard Chartered places even greater emphasis on anti-fraud awareness and prevention. The bank has introduced enhanced security features and continues active customer education on scam prevention, including customer consultations, alert notifications, and ongoing updates to proactively safeguard users’ financial security.

This anti-fraud mechanism has become an important part of its customer protection strategy, strengthening trust and security across all banking channels.

In terms of service, the bank has also made significant progress in service quality—from frontline solutions to follow-up support, always focusing on listening to customer needs and providing practical solutions. Through monthly Net Promoter Score (NPS) surveys and regular operational assessments, customer satisfaction remains a top priority.

In addition to service enhancements, Standard Chartered Brunei continues to maintain a strong financial performance, demonstrating the results of a balanced strategy between innovation and prudent banking business.

The bank continues to maintain a healthy cost-to-income ratio and robust operational momentum, further showcasing the strength of its retail banking business and its determination to contribute to Brunei’s financial services industry.

Winning the “2025 International Retail Bank” award is a full affirmation of Standard Chartered Brunei’s long-standing pursuit of excellence and underscores the bank’s firm commitment to building customer trust and strengthening social responsibility.

The bank’s CEO, Pengiran Isma Sufian, stated: “I am deeply honored to continue leading a dynamic and award-winning institution. As Brunei’s longest-established international bank, we will continue to focus on our core strengths, combining differentiated cross-border capabilities with leading wealth management expertise, and with an ever-ambitious spirit, help our clients realize their dreams.”

Author

Liew Yun Kim


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