VitaHealth 的清真保健品
VitaHealth 的清真保健品

Certified Health Expansion Market: VitaHealth Halal Entry into Brunei

Published at Jun 29, 2026 01:18 pm
(B.S.B. 29th) After achieving outstanding results in Malaysia, the trusted health supplement brand VitaHealth has officially expanded its signature 'Pilih Halal, Pilih VitaHealth' campaign to Brunei.
This regional expansion aims to further enhance local consumer confidence and highlights the brand's series of health supplements, all of which have been fully certified halal by the Department of Islamic Development Malaysia (JAKIM).
JAKIM certification is widely recognized in the region for its rigorous standards. 'Halal is not just a certification mark; it is a commitment to transparency, purity, and safety, resonating with every health-conscious consumer.
' said Dr. Mak Chin Siong, Regional CEO (Malaysia & Singapore) of Vita Life Sciences. 'Bringing this campaign to Brunei means we are extending the security and assurance built in Malaysia to the Bruneian community. Our goal is to be a trustworthy companion on consumers’ daily health journeys.'
Riding on the robust momentum of the regional market, the 'Pilih Halal, Pilih VitaHealth' campaign further strengthens VitaHealth's leading position in the halal-certified health sector. Previously, the brand received the Platinum SOBA Best Halal Product Platinum Award in Malaysia. This expansion reflects VitaHealth's dedication to meeting the evolving needs of modern Muslim consumers by integrating strict safety standards, authoritative certified quality, and lifestyle-oriented nutrition solutions to support consumers’ daily health and quality of life.
The campaign was officially launched at Salt:ed Cafe, jointly hosted by Dr. Mak Chin Siong, Regional CEO of VitaHealth Malaysia & Singapore, and Mr. Tam Vo, Business Head of Guardian Brunei.
This campaign makes a commitment to Bruneian consumers that the entire value chain, from raw material sourcing to product shelf, strictly adheres to the high standards of the halal management system.
This launch also symbolizes a further deepening of the strategic cooperation between VitaHealth and the leading Bruneian health and beauty retailer, Guardian Brunei. The partnership will make high-quality, halal-certified health products more accessible to local consumers than ever before.
Mr. Tam Vo, Business Head of Guardian Brunei, also shared the vision for the partnership: 'Bruneian consumers are increasingly seeking choices that align with their values without compromising product efficacy. Partnering with an award-winning brand like VitaHealth allows us to create a trusted retail environment for consumers, ensuring both quality and halal integrity.'
With a product portfolio covering the needs of different life stages, VitaHealth’s halal-certified health supplement range is now officially available at Guardian stores across Brunei.

Author

Han Yin Kong


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