On the 23rd, Brand Finance, a brand valuation agency headquartered in London, released its "2026 Global Top 100 Most Valuable Automotive Brands" report, showing that 24 Chinese automotive brands made the list, once again leading in the number of entries.
The report points out that the global automotive industry is currently accelerating its transition towards new energy and intelligent technologies. Cost control capabilities, pragmatic electrification deployment, and competitiveness in price-sensitive markets have become the core drivers of brand value. Chinese carmakers such as BYD, Geely, and SAIC are expanding their market share in Asia, Europe, and other regions through comprehensive industrial synergy, technological breakthroughs, and globalized strategies, with their international influence continuously rising. By 2025, Chinese new energy vehicles are set to lead globally in five dimensions: production, sales, exports, market share, and brand count.
The report shows that in terms of global market structure, the market share of traditional European automakers continues to decline in China, while Chinese brands are steadily increasing their revenues in Europe. Brand Finance's research found that in key consumer decision metrics—such as technology, innovation, sustainability, and value for money—Chinese brands have surpassed many established European car companies. The UK market has shown the highest acceptance of Chinese brands; although there are barriers in Germany due to high local brand loyalty, Chinese brands' technological innovation has already precisely met the core needs of local consumers and is steadily breaking through with strong product capabilities, user reputation, and long-term strategies.
"The global automotive industry is at a critical transition point. Chinese automotive brands, leveraging their leading edge in the electric vehicle sector, have successfully captured a significant global market share," said Chen Yideng, President of Brand Finance China, in an interview. "Looking ahead, if Chinese carmakers wish to continue leading amid fierce competition, they must further focus on technological innovation, build differentiated brand advantages, and comprehensively enhance the consumer experience. This is how they can boost brand value, strengthen brand power, and ultimately achieve higher profit margins and long-term sustainable development."